When Chris Gandolfo (@solidcreative) of Solid Creative came to Stan Can Design™ with his new business venture, Solid, we were ecstatic that he enlisted us to work for him, instead of him working for us.
For the past three years, Chris has been our “solid” programmer. Pun intended. Now that the tables were turned, he was trusting us with his brain child, an interactive web agency focused on three specific target markets, golf, craft-beer and wine. His goal is to make website integration easy for companies that often don’t have the time to implement the digital world into their business seamlessly.
“We chose beer, wine and golf because those are the three things, besides my lovely wife, that I enjoy most,” said Gandolfo. “Stan and his crew made it easy for us because they were able to explain their design thinking in a language that we could understand.”
After a few brand discovery meetings, revisions and sleepless nights over this little symbol we like to call, the logo, Chris chose his favorite. For him, the logo represented his growth in the web development community, his commitment to his work and clients and himself.
On April 5, some of Reno’s most talented designers, writers, and developers will come together to rebrand Committee to Aid Abused Women (CAAW) in 24 hours. The event, called Reno Wired, was founded by Kevin Jones, co-founder at Cloudsnap; Jenna Hubert , designer at KPS3 Marketing (former Stan Can Design designer); and Julia Kruper, account manager at KPS3 Marketing.
“We’re very excited to work with CAAW,” said Kevin Jones. “Within a 24 hour period, we’re going to try to build CAAW a brand that will last them years. The team is passionate about this event, and, if all goes well, we’re hoping to make it happen annually. ”
Reno Wired is currently looking for volunteers and donors to help the day of the event. Anyone interested in volunteering or donating can find more information atrenowired.com. The event will be held at the Reno Collective on April 5.
“We were so happy to hear that CAAW was selected for Reno Wired,” said Denise Yoxsimer, Executive Director of CAAW. “We are more than ready for a new brand, and believe that this project will help propel us forward as we continue to help families deal with domestic violence.”
Reno Wired reviewed more than 20 applications from a variety of nonprofit organizations. After interviewing the finalists, the Reno Wired team selected CAAW as the lucky recipient of the branding project.
“So many great organizations applied, so it was hard to narrow it down,” said Jenna Hubert. “We took a lot into consideration during the application process, and in the end we decided CAAW could benefit the most from our event.”
The Reno Wired team is made up of 15 professionals representing a variety of local businesses, including Stan Can Design’s Kelly Wallis, The Abbi Agency, Arborglyph, Calvert Photography, Innerwest Advertising, KPS3, Noble Studios, and Trinity AI. Reno Type, a local full-service printer, will also be working throughout the night to print and deliver printed materials by 8am on April 6.
Visit renowired.com to donate or learn how to get involved.
The Reno event is based on a similar 24-hour rebranding event called Zurbwired.
“For 32 years, the Regional Design Annual has sliced up American design into discernible shapes and parceled them out by region.”
This year, Print Mag called upon superstar designers, art directors and all around rockstars to judge the “most comprehensive survey of graphic design in the United States,” the Print Regional Design Annual. Judges Sarah Gephart (MGMT. Design), Sagi Haviv (Chermayeff & Geismar), Nicole Jacek (Karlssonwilker), Jason Kernevich and Dustin Summers (the Heads of State), Renda Morton (The New York Times), and Emily Oberman (Pentagram) judged thousands of entries.
AIGA Reno/Tahoe’s “Typography of Reno, NV, 2011” poster made the cut! Page 64 to be exact.
The chapter puts on an annual event every year cleverly named, TypeWalk. Designers, photographers, artists and anyone interested in a walk-a-bout town grab their cameras and take to the streets. The mission is to find all 26 letters of the alphabet in the eclectic, neon signage of Reno, NV.
“Over the years we have been featured in Print Mag’s Regional Design Annual quite a few times and today, it’s still a big deal,” said Stan Byers.
In 2010-2011, Stan worked on several campaigns that had major impacts on not only the design community but community at large. Artown 2011, AIGA’s Designosaurs, RSCVA, SPCA and DesignMatters are among the many influential campaigns completed during this time. 2011’s Artown campaign, where he played an integral role in choosing that year’s artist, Kelly Peyton, helped bring more people to more events than any other year. His work for DesignMatters helped land keynote speaker Steve Frykholm, creative director for Herman Miller, for the sold-out event at the Nevada Museum of Art. Stancan™ Design is looking forward to another successful year in helping our community grow.
This holiday season, AIGA Reno/Tahoe is going to get some design redemption while helping out our local community. We collaborated with Black Rock Press and Reno Type to design one-of-a-kind, letter pressed gift tags. And now, you can purchase them online. All proceeds will benefit Future Kind. Each gift pack comes with 10 different designs and are available in 2 color options.
Red and green color option are printed on Letra White.
Gold and red color option are printed on Arturo Blue, Arturo Yellow and Letra Off White. (Paper color packs are distributed at random unless you indicate which color paper your prefer during checkout)
Designers from our chapter designed letter pressed gift tags to be sold at “Second Hand Handmade Craft Fair” on November 30 and December 1 in Reno, NV.
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