Award season is rolling in with the changing leaves and our clients are starting to rake in. Tolles has just been awarded two W3 Awards—one for Best Copywriting and another for Best Art Direction—for their new website.
The W3 Awards celebrate digital excellence by honoring outstanding websites, Marketing, Video, Mobile, Social, and Podcasts created by some of the best interactive agencies, designers, and creators worldwide.
“Our goal with the Tolles website was to create a digital presence that truly reflected the company’s vision and values,” said Stan Byers, our Creative Director and Owner.
“We wanted to showcase how Tolles goes beyond just developing properties to creating meaningful spaces that benefit communities.”
The Tolles website showcases the power of consistent branding across all company platforms. Key aspects of the design and content include:
- Clear communication of the Tolles brand pillars: thoughtfulness, humility, inspiration, agility, and creativity
- Emphasis on their community-focused approach to development, and compelling visual narrative that represents Tolles’ ability to turn obstacles into opportunities
- A simplified and focused brand voice that resonates with their target audience
The W3 Awards are judged by top-tier professionals from well-known and respected media, interactive, advertising, and marketing organizations like Walt Disney Studios, Groove Jones, PepsiCo, McCann Health NY, Netflix, IBM, Deloitte Digital, LG, and WONGDOODY, among many others.
“These W3 Awards are a testament to our team’s ability to pull compelling narratives and innovative design into a beautiful online experience,” Byers added.
Visit the Tolles portfolio page to see more design choices and creative solutions.